Should You Put Price Tags on Your Jewelry?

Copyright by Rena Klingenberg

Do you sell more jewelry by placing a visible price tag on each piece, or by leaving the price a mystery until the customer inquires about it?

Some jewelry artists prefer to leave prices off their jewelry, so customers will have to ask about pieces that interest them – thereby giving the jeweler the opening to establish a relationship with the customer and sell the piece.

Others feel that customers will assume jewelry without price tags must be too expensive, and that they’ll leave your booth without ever asking how much that beautiful bracelet costs.

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